Southwest Airlines Relies On PolyVista To Enhance Flight Operational Safety PolyVista’s Discovery Software Delivers Analysis Beyond Reporting

PolyVista, Inc. today announces that Southwest Airlines Co. (NYSE: LUV) has implemented and deployed PolyVista’s Discovery solution to enhance the analysis capability of its existing pilot reporting program data through the addition of PolyVista’s text and data-mining analysis solution.

The selection happened after an exhaustive review of the solutions available on the market today, including the solutions of several Business Intelligence vendors. “We were very impressed with the ease of use and results PolyVista delivered,” said Tim Logan, Director of Flight Operational Safety. “PolyVista’s software doesn’t get in the way of doing our analysis” Tim added. “Its like the software is transparent to the user.”

“We immediately moved forward with PolyVista, and their solution was implemented in just three weeks! PolyVista brings together both our structured (numeric) data and our unstructured (textual) data from our incident reports. It provides an easy to use environment that enables our staff to not only “ask a question and get an answer” but also automatically guides our users to new and unexpected information hidden in our data. The automated Discovery function of PolyVista increases our analysis capabilities without having to add additional staff. It’s like adding really smart and experienced analysts,” Tim said.

“SWA uses PolyVista’s Discovery data and text mining software to assist our safety department employees in identification of operational issues and the development of mitigation factors aimed at prevention. PolyVista’s Discovery assists SWA in the identification of causal factors from the reports submitted by our pilots. SWA sees the addition of this capability as a key part of our safety program that enables us to more efficiently analyze our safety information,” Tim stated.

About Southwest Airlines
Dallas based Southwest, now in its 33rd year of operation, has reported 31 consecutive years of profitability. The carrier is the nation's largest carrier in terms of domestic passengers enplaned (according to DOT data for the third quarter of 2004) and currently serves 60 airports in 59 cities in 31 states, soon to be 61 airports with the addition of Pittsburgh in May. The airline operates 2,900 flights a day, has 31,000 employees systemwide, and operates a fleet of 424 Boeing 737s.

About PolyVista
Founded in 1995, PolyVista is a Houston based company that delivers software to enable business-users to move beyond reporting to discover new and valuable business insight hidden in their data. PolyVista’s Discovery software fills the gap between reporting and high-end analytics.

PolyVista’s Discovery can interface with any existing database. It is the only product that successfully and seamlessly integrates OLAP (On-Line Analytical Processing), Discovery (data mining), text mining, and 2/3D visualization into a single, easy to use application for the non-technical business user.

For additional information please visit www.polyvista.com or call 925.253.1451.