Business managers need customer experience (CX) data to understand how to build long-lasting customer partnerships. Yet traditional technologies rarely help managers fully assess customer experience (CX) data. For example, managers frequently use
Kawasaki, a recreational off-highway vehicle (ROV) provider, has received a $5.2 million civil penalty from the U.S. Consumer Product Safety Commission (CPSC). The penalty settles charges that Kawasaki failed to immediately report to the CPSC that
Looking to take a visual approach to customer data analysis? Thanks to interactive PDF (iPDF) reports, business managers can use charts, graphs and other visualizations to understand customer behaviors and trends. Interactive PDF (iPDF) reports vi
The customer experience (CX) is a priority for business managers around the world, but few managers possess the necessary time and resources to fully understand what drives positive customer interactions. As a result, many managers utilize text an
Business managers may encounter massive amounts of structured and unstructured customer data. As such, analyzing this information and transforming it into meaningful business insights can be time-intensive and challenging, particularly for manager
Customer data analysis is essential for business managers, yet “standard” data analysis is insufficient. In fact, managers must leverage state-of-the-art data analysis tools to maximize the value of customer data, or risk falling behin
Consumer safety often separates an ordinary business from an industry leader. In fact, a company that allocates the necessary time and resources to develop an effective consumer safety plan could boost its earnings, increase its customer satisfact
Looking to generate customer data from a broad range of online sources? Thanks to text analytics, business managers can do just that – and much more. The demand for text analytics is increasing globally. As such, many managers are considering te
Sales and marketing professionals require advanced data analysis to understand what it takes to drive revenue growth. Now, Salesforce empowers sales and marketing professionals with the insights they need to track leads and conversions, understand
Customer data from Facebook, Twitter and other social networks may prove to be the difference between an ordinary company and an exceptional one. In fact, business managers who track and analyze social data effectively may be better equipped than
