Text analytics helps business managers collect customer data from many online sources at the same time. As such, it services as the ideal gateway to successful data analysis. What Is Text Analytics? With text analytics, business managers can take
Data analysis is a must-have for many business managers, yet few managers possess the necessary time and resources to assess customer data effectively. This sometimes leads managers to look for shortcuts that may actually cause myriad problems dow
Businesses across all industries are reaping the benefits of Salesforce, an advanced customer relationship management (CRM) solution for sales and marketing professionals. With Salesforce, sales and marketing professionals can collect and analyze
The customer experience (CX) can differentiate an ordinary business from an exceptional one. Much in the same vein, a great customer experience (CX) empowers a company to separate itself from the competition. In most cases, customers will remember
Does your company have the ability to look back at product quality and safety data and perform a comprehensive audit based on this information? If not, your business, its employees and its customers may be at risk. Ultimately, business managers mu
For many digital marketing professionals, nothing beats Google Analytics. In fact, this freemium web analytics service offers a number of benefits to digital marketing professionals, including: It enables you to optimize your web marketing campaig
Can you determine whether customers feel positively, negatively or neutrally about your brand? If not, your company may be missing out on opportunities to foster long-lasting customer partnerships and accelerate its revenue growth. Ultimately, sen
Want to analyze customer data? For many business managers, data analysis requires extensive data mining. As a result, managers often are forced to commit significant time and resources to review all of the customer information at their disposal. L
For many business managers, analyzing customer data can be a time-intensive and costly process. But a new technology is transforming the way that managers transform customer feedback into meaningful insights – data visualization. With data visua
Consumer safety can play an important role in a company’s success. In fact, if a business allocates the necessary time and resources to stop product failures before they happen, this company could stand out from the competition in any indust
